Shopify SEO Agency ยท Vancouver
Shopify SEO Vancouver
Turn search into revenue for your Vancouver Shopify store. Vancouver produces a particular kind of Shopify brand. Outdoor, wellness, sustainability-led, beautifully designed, and unusually good at everything except organic search. A gorgeous storefront with three words on the collection page gives Google nothing to work with.
Most of the opportunity here sits in that gap. Our job is adding substance to pages built to look editorial, without wrecking the design that made the brand work in the first place.
Beautiful Store, Invisible in Search
The most common Vancouver pattern. A collection page that looks like an editorial spread and gives Google four words to rank it on. Here is the same page, both ways.
Typical design-led collection page
- Full-bleed hero videoNo text Google can read
- H1Two words
- Product gridTitles and prices only
- PaginationEnd of page
Google sees a heading and a list of product names. Nothing that says this page is the best result for the category.
Same page, still your design
- Hero imageSized, lazy-loaded, alt text
- H1 plus introWhat the category is, who it suits
- Product gridCanonical links, clean filters
- Buying guidanceWeights, fit, materials, care
- Related collectionsDescriptive internal links
Nothing here asks you to remove the video or flatten the layout. It adds what the template never had.
Selling into the US from a Canadian Storefront
Most BC brands we work with sell heavily into Washington, Oregon and California. Set up wrong, your two markets compete with each other and you lose the sale at checkout.
hreflang annotations
Tells Google which storefront belongs to which country. Missing or wrong, and the wrong version ranks.
Canonical strategy
Two near-identical storefronts without a clear canonical split your ranking signals in half.
Currency and Markets
A US shopper landing on CAD pricing is a lost order regardless of where you ranked.
The Vancouver stores we usually work with
Design-led stores with thin pages
Heavily customised themes, full-bleed video, scroll-driven lookbooks. Beautiful, and the most common cause of failing Core Web Vitals and content that only exists inside JavaScript. We fix the crawl and speed problems without asking you to abandon the design.
Brands selling into the US
Shopify Markets, hreflang, currency and canonical strategy across storefronts. Set up wrong, your two markets compete with each other. Set up right, the US becomes the larger half of your organic revenue.
Sustainability and materials-led brands
Buyers in this space search materials, certifications, repairability and end-of-life before they buy. Those searches convert well and are almost entirely uncontested. Most brands answer them on an About page instead of on the pages that sell.
Categories we work in around Vancouver
- Outdoor and technical apparel
- Athleisure and activewear
- Natural beauty and skincare
- Sustainable and circular goods
- Specialty food and beverage
- Home goods and design
- Cycling and adventure gear
Shopify SEO in Vancouver
Our theme is heavily customised. Will SEO mean rebuilding it?
Almost never. Most of what limits a design-led Shopify store is fixable inside the existing theme: how content is rendered, what loads before first paint, how images are sized, and what exists in the HTML versus what is injected by script. We work with your build, not against it.
We sell into the US as well as Canada. Does that change things?
Significantly. Multi-region selling brings hreflang, canonical and currency questions that quietly split your ranking signals across storefronts. It is one of the first things we check for BC brands, because so many of you sell south of the border.
Should we be targeting Vancouver keywords?
Only if you have a retail location or serve a local trade. For a DTC brand shipping nationally, city-modified searches are a rounding error next to the category terms your buyers actually type. We would rather win those.
Do you work with Victoria and the rest of BC?
Yes. Engagements run remotely, so Victoria, Kelowna or anywhere else in the province makes no practical difference to how the work is delivered.
Working Across BC
Custom themes, heavy imagery and scroll-driven layouts do not scare us. We fix the crawl and speed problems without asking you to flatten the design.
- Burnaby
- Surrey
- Richmond
- Coquitlam
- North Vancouver
- Victoria
- Langley
- Kelowna
Get a free audit of your Vancouver Shopify store
Send the store URL. We will tell you what your collection pages are missing and what your US setup is doing to your rankings.
SEO performance varies by market, competition, website history and implementation. Examples shown are based on actual client data where indicated.